Online Digital Marketing For Beginners Full positive Guide In 2023
How you can learn Digital Marketing Online for free and start making money using thise skills
whether you are someone who already is in digital marketing field or has started their career in digital marketing or you are someone who wants to start from the scratch this particular step wise process is for you now if you are someone who is just starting in digital marketing this whole process until you start monetizing your skills can take somewhere between one to two months and once you start monetizing your skills you should be expecting somewhere between ten dollars to forty dollars per hour the good thing about this process is that you will not need any kind of investment except probably a laptop and internet as well as your efforts you will put in learning these digital marketing skills now all this might sound like a clickbait and you might be wondering whether these claims are realistic the short answer to this is these are all realistic claims and i will show you proof that i have done some projects myself and i have trained a lot of people to do the same and also before we jump into the actual process and i show you the step-by-step guide i want to explain why i mentioned clickbait.
how to do performance marketing this is the first video where i kind of link these technical skills to how you can use those skills to make money now why i changed the content for this particular video let me explain now a few days ago this particular video popped up on my youtube and i was really curious and i clicked on this particular video i watched this video basically what this person in this video is saying is against these guys now if you see these videos here these thumbnails all of them claim that the same thing how to you can make money online but their claims are a bit unrealistic because they have kind of inflated the numbers which you should expect by making money but overall what they are saying is right now basically what this guy is saying is these guys might be right but the expectations they are setting is wrong and they themselves have not done this before and they don’t even belong to this particular field so what i did is i checked all the credentials of these people here and i checked their linkedin profiles i ]. checked their youtube and i agree with this person here that they are not relevant to digital marketing field now what they are doing is they are just riding the trend of these videos are doing good and they are just creating these videos by looking at others content now when i watch these videos from these people it’s very clear that they don’t even understand what google ads is they don’t even understand in some videos they just mentioned like okay the good one of the good platforms is google ad manager and i’m sure they don’t understand what google ad manager does and on the other hand dorian mentions in his video that he’s not from this field and he’s not completely sure if somebody knows.
he should comment but he had his doubts based on the videos he watched here now from all this what i understand is people are interested to learn digital marketing skills but they are also interested to know that how they can monetize their skills it’s clear from all these videos that the number of views they are getting so i decided that okay i am telling people how to learn digital marketing how to earn different skills then i should be able to tell them that how they canmonetize these skills as well because i already have an experience in all this and a year ago i was really curious to know that how a digital marketer can monetize their skills so i tried a lot of things in this year and i just want to give you a quick sneak peek among all those results so that you are able to have right expectations as well as you are confident after i show you the process that you can put all your hard work in there and you can start making money as well now the first thing i want to show you is the youtube channel where you are watching this video i started this a year ago and i am at 22 000 subscribers in one year which is above average and if you look at the cpm rates here for example in last 28 days uh the playback based cpm is 21 almost 22 dollars and if you look at last 90 days it’s around 21 which is very rare because the cpm’s about 10is very rare now the other thing i did is i started a blog which is still tiny if you go to my website here and if you look at the blog i just have like nine blogs. which are very small as well like i i would say not even more than thousand words if you look at this blog for example it’s just like maybe twop ages and that’s alla nd this blog is monetized already as well so i’m just monetizing the blog pages and this page toolkit just for experimentation so if you go to toolkit you go to these pages on my website you will see ads and it’s already monetized and i have started this blog like a year ago and probably one blog every month and very small blogs as well so that was the second stream i did now apart from this i also tried a udemy because i used to create videos for youtube so i put the same videos in form of courses on udemy where i got almost 1100 sub paid students in one year now i know that udemy is not easy you have to create courses thoughtfully which people will actually pay for now apart from that i also wanted to check and experience how we can monetize these skills on freelancing platforms like upwork and freelancer and if you see here i have done one project like.
i just wanted to experience so this google data studio from which i earned like 35 dollars obviously i’ll tell you more about this when i’m explaining how to do this but this is just to give you an idea now apart from this i have done a lot of other freelancing projects with companies where i helped agencies to upscale their team to help them to set up a team for performance marketing as well as i have done on youtube audits and apart from that i have done a lot of consultancy projects as well now why i’m telling you all this information is to so that you are sure when i show you the process you’re sure you put all your efforts without any hesitation so and you are able to make money in one or two months so i have divided this whole process into three steps for some it can take a month for some it can take up to two months depending upon how much time and how much efforts you put into this particular process now the three steps of this process are the first one is learn the fundamentals and get certified now if you already know the basics of all these platforms which i’m going to show you probably can skip the first part the second part of this is be good at it this is very important and i will tell you exactly how you can be good at it which will actually help you to make even more money or start making money fast the third one is start making money which i will explain in this video as well so let’s jump into my laptop now if you see here the first way to understand the fundamentals and to get certified is you have to go to this website called skill shop dot with google.com now this is a learning management system from google where they put all the resources about all their platforms for free now you can find all google courses here about all their platforms and the courses are structured in a very good way where you will learn the concepts and in certain cases in certain courses they have some practice modules as well now once you go to skillshop.withgoogle.com you need is a gmail email address this is important because once you have the certifications they are linked to your gmail email id and if you are working for an agency and you want to become a google partner you have to link that email address with your work email as well so that google can give you a partner batch now about this platform if you go here now what once you are on the home page what you see here is explore now on explore you will see all the platforms the courses are categorized platform wise now if you are a beginner you don’t have to look anywhere else except google ads because that is where most of the opportunities are and that’s where you can make a lot of money which i will explain later then the second tab is get certified once you understand these courses once you do these courses then you can get certified in google ads now for this video what you have to do is the first thing you do is you click on sign in now i’m already logged in with my account let’s say i will log in with senator v show ads.
now it will ask me a lot of information about my profile like email address the first name last name country company so i will say let’s say i will do united arab emirates and then company i will select anything senator v run ads and then company email is senator vron ads gmail.com you can give your company email address because it will help you if you are looking to get become a google partner then we have connect google ads you can skip this and you can anyways come back later if you need and uh link your google ads account even if you have it now once i click on continue i will be redirected on this screen welcome to skill shop and it tells me about the platform so this is where you will be landed to now on this platform if you go here if you go to home page here it will show you that what are the courses if you have if you are already uh have done some courses it will show you all you have the courses you have done what does google recommend you to do next but what where you have to go is browse now in browse it will show you all topics which is all platforms if you see here you can browse courses related to google ads google for education google marketing platform google analytics google my business ad manager and all of that but for now if you are a beginner i would like you to focus on only google ads because google ads is so vast there’s so many opportunities there and honestly i believe that google ads is like the mother of all advertising platforms now once you enter the google ads what you will see here is the first one is google ads certifications where you can go after you have finished your courses and after you have finished your fundamentals so the first thing i want you to start is start from here so the first priority is you have to learn google ads search then you have to learn google ads discovery then display then google ads video shopping google ads measurement and as much as you can but at least you have to do google ads search discovery google ads display and video and shopping ads these are the most five important modules now you can just do google ads search and start making money but i would recommend to do at least google ads search and google ads video which is youtube advertising because you will find a lot of projects freelancing projects regarding google ads search and video but then shopping is also a booming field so any e-commerce website they need shopping ads so the priority for i would say is google ads search is the first one google ads video which is youtube advertising is the second one then the third priority is shopping ads and then i would say google ads discovery and google ads display now once you are done in all these platforms what you can do for example if i click on google ad search now it will take me to this page where it will show all these certifications they have regarding google ads search now honestly if you do like all these certifications regarding google search you can easily become an expert in google ad search now the good thing about most at least google ads is it’s a free to access platform you can create an account and you can practice as much as you want for free so i would say if you are just focusing on google search and you do all these certifications and you create an account and practice there is no you can easily become an expert in google search now you have to go through all of these certifications one by one for example if you look here it will tell you the details earn a google ad search certification and its 3.7 hours course including the certification and the content then learn the fundamentals of google ad search learn how to create google search campaigns they are all beginner and then you have intermediate optimized google ads search campaign explore search ads optimization best practice and then there is one more google ads tutorial search beginner so what you do is initially click on beginner finish all the courses then you click on here you filter by intermediate and finish all these courses now if you look here if i click on let’s say this one google ads certification now the content of this course is in i mean the google skill shop the content is put in a very very uh structured way so that your learning experience is good.
